Problem Finding - The Most Important Part of the Innovation Process
My favorite analogy for problem solving is this: you’ve got a gun and you’re trying to hit a target. The target represents the problem you’re trying to solve. The gun represents innovation. You represents YOU. By aiming at the problem with your gun of innovation you hope to hit the bullseye with the right solutions.
Sphere: Related Content7-Step Guide To Crushing Innovation In Its Tracks

Is your organization just too damned innovative? Do you suffer from exquisitely sustained product lines, great branding, and excessive profits? Do your people bear the burden of creativity, happiness, and motivation? Do your customers endure the drudgery of a one-of-a-kind experience? Do your collaborative partners curse your name as they share in your great success? These simple steps will help you kill innovation more effectively than a bludgeon to the head.
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Finally, a book that connects innovation with personality and creative style. Tom Kelley of IDEO describes in great detail the different types of people it takes to staff an innovative organization. This describes each of the ten types in great detail. Which are you? I share traits of both “Collaborator” and “Cross-Pollenator.”
Sphere: Related ContentLet’s Put ‘Open Source’ To The Test
I’m vacationing in Colorado this week. As I was hiking in Ouray, I had an idea. I want to make this blog more interactive and useful. Instead of just posting opinions on innovation, I’m going to try and kick-start some REAL innovation. Let’s start putting our collective creative thinking resources to use, and make open source innovation work for all of us.
Sphere: Related ContentMessage from the ICE: “I’m Not Dead Yet! I’m Feeling Happy!”
In my two-parter on the need for electric cars I discuss the internal combustion engine (ICE) as being the biggest reason we need to go electric. So imagine my surprise when I found out about a rogue manufacturer who has rethunk some of the fundamental workings of the ICE and created a potential winner. So although this isn’t an electric car, it warrants mention here.

Degrees of Innovation Effectiveness
After thinking a great deal about the IDEO and Doblin information I’ve presented, my views on targeted innovation are entering another evolutionary stage. Again.
Innovation effectiveness is becoming more of a science. Effectiveness is rising as we learn more about what works, and what doesn’t, at the macro level. So what is the role of creative thinking in the science of innovation effectiveness?
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Biotechnology is pretty much in its infancy. In the next few decades bioscience and biotech will have as profound an impact on our lives as the microchip.
Sphere: Related ContentPrototyping Your Way To Innovation
While reading my books on IDEO I am constantly reminded of how important prototyping is to innovation process. Prototyping takes on a far more general meaning in a culture of innovation. It doesn’t refer only to the first draft of a new product - it could be anything from a new process to a new philosophy.
In my line of work the word ’strawman’ has a similar meaning but carries a bit of a more negative connotation. A strawman is something to be ‘knocked down,’ something to be beaten up and replaced with a better version. A prototype is better than that - a concept that represents the best current understanding of the task at hand, something to go forward with and tweak as we go along. One of my challenges moving forward is to replace the concept of ’strawman’ with the concept of ‘prototype.’
Sphere: Related ContentTwo Vastly Opposing Views on Brainstorming, Pt. III
IDEO loves brainstorming. Doblin hates brainstorming. Who is right? Who is the most wrong? Let’s start smacking them together and see what ends up on the floor.
Sphere: Related ContentKeirsey Temperament Assessment - Free, Powerful, and Revealing
During my last session at the Advanced School for Innovators we were reminded of another personal inventory tool that’s just as useful as Myers-Briggs (MBTI) and KAI - the Keirsey Temperament Assessment.
When you go to the Keirsey assessment page the first thing that you notice is that, unlike KAI, you can take the assessment over the internet. The second thing you notice is that, unlike KAI and MBTI, the Keirsey assessment is free. This makes it a lot more accessible than the other two. The website has a wealth of information on interpreting the assessment results.
Unlike MBTI, which assesses personality into one of sixteen broad types, the Keirsey assessment places you into one of four possible temperaments (descriptions taken from the Keirsey webpage):
- Guardian: Guardians pride themselves on being dependable, helpful, and hard-working. Guardians make loyal mates, responsible parents, and stabilizing leaders. Guardians tend to be dutiful, cautious, humble, and focused on credentials and traditions. Guardians are concerned citizens who trust authority, join groups, seek security, prize gratitude, and dream of meting out justice.
- Artisan: Artisans tend to be fun-loving, optimistic, realistic, and focused on the here and now. Artisans pride themselves on being unconventional, bold, and spontaneous. Artisans make playful mates, creative parents, and troubleshooting leaders. Artisans are excitable, trust their impulses, want to make a splash, seek stimulation, prize freedom, and dream of mastering action skills.
- Idealist: Idealists are enthusiastic, they trust their intuition, yearn for romance, seek their true self, prize meaningful relationships, and dream of attaining wisdom. Idealists pride themselves on being loving, kindhearted, and authentic. Idealists tend to be giving, trusting, spiritual, and they are focused on personal journeys and human potentials. Idealists make intense mates, nurturing parents, and inspirational leaders.
- Rational: Rationals tend to be pragmatic, skeptical, self-contained, and focused on problem-solving and systems analysis. Rationals pride themselves on being ingenious, independent, and strong willed. Rationals make reasonable mates, individualizing parents, and strategic leaders. Rationals are even-tempered, they trust logic, yearn for achievement, seek knowledge, prize technology, and dream of understanding how the world works.
Each of the four main temperaments has four subtemperaments. Each is explained in detail on the assessment page linked above. This page explains the relationship between Keirsey and MBTI.
My temperament is Rational. I can see a lot of the archetypal rational characteristics in myself, but also a few from idealist and artisan. My main rational trait is pragmatism, and I’m drawn to strategic planning as are many rationals. I also place a high value on competence, my own and that of others. But as a musician I have some artisan traits, and as a thinker I have some intuitive traits of the idealist.
Regarding the relationship between my type and temperament, it doesn’t seem to match. My rational temperament should indicate a type ENTP, whereas I’m an ESTP. The page I linked above claims a 75 percent corrrelation, but in my case the Form Q portion of my MBTI assessment indicates I’m right on the border between S and N anyway.
Take the Keisey assessment and read up on your results. It will tell you a lot about yourself and how you relate to others.
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