Has Solar Energy Finally Turned The Corner?
November 17, 2007 · Filed Under Brand, Branding, Business, Business Model, Creativity, Customer Experience, Energy Tech, Innovation, solar energy · 8 Comments
The key to making a disruptive solar energy product is to overcome the high cost of the initial installation. Popular Science has awarded its Innovation of the Year award to a company who may well do that starting next year - Nanosolar. Let’s see if they can truly be disruptive.
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